Hi friends,
If you've been following me for a while, you know how obsessed I've been with YouTube.
I've been at it for almost two years, and I've yet to see success. I've upgraded my equipment, hired editors, and taken countless YouTube courses, and I still haven't reached my 1K subscribers and have still not been monetized.
And finally, I've had some time to reflect on why this is happening.
I realized that it's not my strategy but it's my mindset I've been having issues with. So I decided to get a coach.
I haven't gotten results by myself in the last two years, and I want to spend only a little while wondering why am I still there. Every time I hire a coach for a specific problem, it always comes back 10x, whether the results are monetary gains or confidence gains. In short, my quality of life has always improved.
It's kinda odd to hire a coach about my success on YouTube, but honestly, YouTube has been such a hard hurdle in my life in the last 7 years that I truly refuse to give up on it. I figured I needed to give it my best shot before I could say, "It didn't work out."
Anyways.
This is my issue with YouTube: I don't feel confident posting whatever I want even though that's what I want. I want to confidently post educational and vlog videos. I'm worried that people will think that my content is all over the place. So many successful YouTubers say that if you want to succeed, you have to treat YouTube like a business and not a hobby. If I post whatever I want, then it means I'm treating it as a hobby and therefore I won't be successful.
From this little rant, here's what I believed at a core level:
If I post what I want, I won't be successful.
If I post what others want, I won't be happy.
So either way, I believe that I won't win.
So...I get into the cycle of posting videos I'm doubtful about. Even though I'm not consciously aware of it, I show up with doubtful energy, I never think my thumbnails are good enough. I believe that I won’t be successful on YouTube. Therefore, I cannot attract the right people and the right community.
But the thing is, you have to believe in the results even though it’s not your reality yet.
By the way, I didn't come up with this. This is what my coach pointed out.
To get where I want is quite hard right now—to have the confidence to publish whatever I want and believe that people will watch regardless. Or that I’ll have success regardless of what I post.
This all boils down to self-confidence or belief in yourself.
If you don't believe in the value of your work, you'll constantly work against yourself. You'll always feel doubtful if you're not proud of your work, regardless of how small it is. If you don't find value in your presence online, that is how others will perceive you.
So in order for you to get the results that you want, you need to constantly ask yourself, how much do I value this and am I showing up as such?
We know this subconsciously, but sometimes we need to say it out loud to change our thoughts and behaviours.
So I ask you, do you perceive yourself as someone valuable and do you act as such?
‘Til next time,
J